{"id":40214,"date":"2023-02-14T12:55:54","date_gmt":"2023-02-14T11:55:54","guid":{"rendered":"https:\/\/www.encoway.de\/?p=40214"},"modified":"2024-11-28T13:42:20","modified_gmt":"2024-11-28T12:42:20","slug":"what-is-a-product-configurator","status":"publish","type":"post","link":"https:\/\/www.encoway.de\/en\/blog\/what-is-a-product-configurator\/","title":{"rendered":"Product configurators in the B2B sector: What you should know"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"40214\" class=\"elementor elementor-40214 elementor-39421\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2c9715b elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2c9715b\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-a6deec2\" data-id=\"a6deec2\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-cd860e5 p-info elementor-widget elementor-widget-text-editor\" data-id=\"cd860e5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Product configurators are now very common in the B2C sector and also in B2B. Their number and importance is increasing. In this article you will find out what exactly a <a href=\"https:\/\/www.encoway.de\/en\/features\/product-configurator\/\">product configurator<\/a> is, what types and areas of application there are, what advantages configurators have and how they are structured. We have focussed on their use in the B2B sector.   <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-59bc82d elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"59bc82d\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-089d279\" data-id=\"089d279\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-74b3451 elementor-widget elementor-widget-text-editor\" data-id=\"74b3451\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2>What is a product configurator?<\/h2>\n<p>You have probably already used a product configurator. On various websites, we as consumers are able to configure cars, PCs, muesli, sports shoes and much more according to our wishes and make purchases or enquiries. <\/p>\n<p>The term product configurator comes from \u201cconfigure\u201d and \u201cproduct configuration\u201d. According to the Duden dictionary<sup>1<\/sup> , configure means to design, arrange or assamble something. Product configuration describes the assembly of a product from predefined product components and the selection of their characteristics in compliance with specific rules<sup>2<\/sup>.  <\/p>\n<p>A product configurator is, in short, a digital tool that helps to determine a product so that it meets predefined requirements<sup>3<\/sup>. The product can be a consumer product, a component, a machine or plant, a system, a service or a combination of these. For a more detailed definition of the term, see the following box:  <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-78a9fb3 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"78a9fb3\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-44d23d5\" data-id=\"44d23d5\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-f0f19a7 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"f0f19a7\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-d67e1d0\" data-id=\"d67e1d0\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-be7be33 elementor-widget__width-initial elementor-widget-mobile__width-inherit elementor-widget elementor-widget-image\" data-id=\"be7be33\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"326\" height=\"312\" src=\"https:\/\/www.encoway.de\/wp-content\/uploads\/icon-info-gelb-weiss.svg\" class=\"attachment-full size-full wp-image-38486\" alt=\"\" loading=\"eager\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-dccfbd6 elementor-widget__width-initial elementor-widget-mobile__width-inherit elementor-widget elementor-widget-text-editor\" data-id=\"dccfbd6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3><strong>Definition of product configurator<sup>4<\/sup>:<\/strong><\/h3>\n<p><span style=\"color: #ffffff; font-size: 16px;\">A product configurator is a tool that supports users in the selection of products that are assembled using individual components and featres in accordancee with defined rules. The resulting product is put together step by step based on existing knowledge, , and according to stored rules and relationships. Thanks to this automated approach, the processes between customers, dealers, sales, product management and production are made more effective and efficient. In B2B, in the field of mechanical and plant engineering, the term \u201cdesign\u201d is often used to describe the assembly process.   <\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-9bbc045 elementor-widget elementor-widget-text-editor\" data-id=\"9bbc045\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The increasing relevance of product configurators, especially in B2B, has been fuelled by several developments. Firstly, the degree of individualisation is constantly increasing. Customers expect products and solutions that are tailored to their needs and requirements. This requires standardised processes and a modular product structure to ensure that the high level of variance in quotations for customers can be managed internally as efficiently as possible. In addition, customer demands and behaviour are constantly changing. With increasing digitisation, the customer journey requires more self-service options and a better sales experience. A <a href=\"https:\/\/www.encoway.de\/en\/features\/product-configurator\/\">product configurator<\/a> provides solutions for these challenges.      <\/p>\n<p>Product configuration is now also very widespread in B2B and industry. Configurators are used, for example, in the sales departments of <a href=\"https:\/\/www.encoway.de\/en\/references\/lisec\/\" target=\"_blank\" rel=\"noopener\">mechanical engineering companies<\/a> and <a href=\"https:\/\/www.encoway.de\/en\/references\/zoller\/\" target=\"_blank\" rel=\"noopener\">equipment manufacturers<\/a>, on the websites of <a href=\"https:\/\/www.encoway.de\/en\/references\/hager-group\/\" target=\"_blank\" rel=\"noopener\">component and electrical engineering manufacturers<\/a> and by <a href=\"https:\/\/www.encoway.de\/en\/references\/hornbach\/\" target=\"_blank\" rel=\"noopener\">dealers<\/a>. <\/p>\n<p>The basis for these configurators is software that processes product information and combination logic in such a way that the product can be put together using the individual components, for example by selecting the desired requirements or properties.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2ed1b52 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2ed1b52\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5f5f39a\" data-id=\"5f5f39a\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-81c69db elementor-widget elementor-widget-html\" data-id=\"81c69db\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n<style>.swiper-slide-image{cursor: pointer;} <\/style>\n\n<script>\ndocument.addEventListener('DOMContentLoaded', function () {\n\n\/* Edit the links HERE *\/\nlet links = [\n    'https:\/\/configurator.heroal.de\/patio-canopy\/',\n    'https:\/\/shop.murrelektronik.de\/vario-x\/#\/requirements\/6a26679f-e769-4bb1-9d8b-fd16fda8852f',\n    'https:\/\/www.hornbach.de\/conf\/kantblech-nach-mass-in-l-form-u-form-z-form-und-wannenform-in-aluminium-edelstahl-v2a-und-stahl\/6115759\/',\n    'https:\/\/www.phoenixcontact.com\/de-de\/konfigurieren\/leiterplattenklemmen',\n    ];\n\ndocument.body.addEventListener('click', function (e) {\n    if (e.target.closest('.carousel1 .swiper-slide')){\n    let i = e.target.closest('.swiper-slide').getAttribute(\"data-swiper-slide-index\");\n    if (links[i].length &gt; 2){\n    window.open(links[i]); \/* TO OPEN LINKS IN SAME WINDOW USE: location = links[i]; *\/\n    }\n    }\n});\n});\n<\/script>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a6d4021 carousel1 elementor-arrows-position-inside elementor-pagination-position-outside elementor-widget elementor-widget-image-carousel\" data-id=\"a6d4021\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;slides_to_show&quot;:&quot;1&quot;,&quot;navigation&quot;:&quot;both&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;pause_on_hover&quot;:&quot;yes&quot;,&quot;pause_on_interaction&quot;:&quot;yes&quot;,&quot;autoplay_speed&quot;:5000,&quot;infinite&quot;:&quot;yes&quot;,&quot;effect&quot;:&quot;slide&quot;,&quot;speed&quot;:500}\" data-widget_type=\"image-carousel.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-image-carousel-wrapper swiper\" role=\"region\" aria-roledescription=\"carousel\" aria-label=\"Image Carousel\" dir=\"ltr\">\n\t\t\t<div class=\"elementor-image-carousel swiper-wrapper\" aria-live=\"off\">\n\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"1 of 4\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/www.encoway.de\/wp-content\/uploads\/heroal_terrassendach-2.jpg\" alt=\"Screenshot of the patio roof product configurator from heroal\" \/><figcaption class=\"elementor-image-carousel-caption\">Patio roof product configurator from heroal<\/figcaption><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"2 of 4\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/www.encoway.de\/wp-content\/uploads\/murr_elektronik_variox-2.jpg\" alt=\"Screenshot of the configurator for the Vario-X automation platform from Murrelektronik\" \/><figcaption class=\"elementor-image-carousel-caption\">Configurator for the Vario-X automation platform from Murrelektronik<\/figcaption><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"3 of 4\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/www.encoway.de\/wp-content\/uploads\/hornbach_kantbleche-2.jpg\" alt=\"Screenshot of the product configurator for folding plates at Hornbach\" \/><figcaption class=\"elementor-image-carousel-caption\">Product configurator for end plates at Hornbach<\/figcaption><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"4 of 4\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/www.encoway.de\/wp-content\/uploads\/phoenix_contact_spt_modular-2.jpg\" alt=\"Screenshot of the configuration of PCB terminal blocks at Phoenix Contact\" \/><figcaption class=\"elementor-image-carousel-caption\">Configuration of PCB terminal blocks at Phoenix Contact<\/figcaption><\/figure><\/div>\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-swiper-button elementor-swiper-button-prev\" role=\"button\" tabindex=\"0\">\n\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"eicon-chevron-left\"><\/i>\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"elementor-swiper-button elementor-swiper-button-next\" role=\"button\" tabindex=\"0\">\n\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"eicon-chevron-right\"><\/i>\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"swiper-pagination\"><\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-1ad3ce3 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"1ad3ce3\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-e67cea0\" data-id=\"e67cea0\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-20ce054 elementor-widget elementor-widget-text-editor\" data-id=\"20ce054\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2>What types of product configurators are there?<\/h2>\n<p>The generic term product configurator is often used today for the example applications described above. Other related terms, such as quotation configurator, CPQ solution and Guided Selling solution, usually refer to individual application areas and tasks:  <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-e4d82ac elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"e4d82ac\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-21710a6\" data-id=\"21710a6\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-0afc804 elementor-widget elementor-widget-image\" data-id=\"0afc804\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"121\" height=\"142\" src=\"https:\/\/www.encoway.de\/wp-content\/uploads\/Angebotsverwaltung-gelb-schwarz-2.svg\" class=\"attachment-full size-full wp-image-54215\" alt=\"\" loading=\"eager\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-cf4d991\" data-id=\"cf4d991\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-fcc24e7 elementor-widget elementor-widget-text-editor\" data-id=\"fcc24e7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3>CPQ solution \/ Quotation configurator \/ Sales configurator<\/h3>\n<div>\n<p>A <a href=\"https:\/\/www.encoway.de\/en\/features\/quotation-configurator\/\" target=\"_blank\" rel=\"noopener\">quotation or sales configurator<\/a> or a <a href=\"https:\/\/www.encoway.de\/en\/blog\/cpq-what-is-this\/\" target=\"_blank\" rel=\"noopener\">CPQ solution<\/a> is used in sales. This tool is used for the technically correct and error-free compilation of complex products and solutions as well as for the automated creation of quotation documents. The abbreviation CPQ stands for Configure, Price, Quote \u2013 in other words for the automated processes of configuration, pricing and quotation creation. With such a solution, the sales department will only configure buildable solutions and thus require less internal consultation, will calculate the right prices, and will create quotes in a uniform design.<\/p>\n<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-47de3ed elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"47de3ed\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-114cffc\" data-id=\"114cffc\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-756c247 elementor-widget elementor-widget-image\" data-id=\"756c247\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"300\" src=\"https:\/\/www.encoway.de\/wp-content\/uploads\/guided-selling-gelb-schwarz-1.svg\" class=\"attachment-medium size-medium wp-image-54209\" alt=\"\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-4dbe9b8\" data-id=\"4dbe9b8\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1d7e5dc elementor-widget elementor-widget-text-editor\" data-id=\"1d7e5dc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3>Guided Selling Solution<\/h3>\n<div>\n<p>With a Guided Selling solution, the user view (via applications and functions) is included in the configuration. The configuration solutions with a <a href=\"https:\/\/www.encoway.de\/en\/blog\/what-is-guided-selling\/\">Guided Selling<\/a> approach ask about the needs and requirements of the interested parties step by step during the selection process. These are translated into technical product characteristics and lead to the appropriate variant. This approach can be implemented in sales (CPQ solution) or also in configuration solutions for dealers or customers online. With Guided Selling, sales staff require less expertise in the sales process and customers have easier access to the right product.    <\/p>\n<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-a7690ad elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"a7690ad\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-d6df5fb\" data-id=\"d6df5fb\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b4cffae elementor-widget elementor-widget-image\" data-id=\"b4cffae\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"184\" height=\"151\" src=\"https:\/\/www.encoway.de\/wp-content\/uploads\/webkonfigurator-gelb-schwarz-1.svg\" class=\"attachment-full size-full wp-image-54218\" alt=\"\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-7624249\" data-id=\"7624249\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5065e37 elementor-widget elementor-widget-text-editor\" data-id=\"5065e37\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3>Web configurator \/ online configurator<\/h3>\n<div>\n<p><a href=\"https:\/\/www.encoway.de\/en\/features\/web-configurator\/\">Online or web configurators<\/a> are integrated on the manufacturer&#8217;s or dealer&#8217;s website and enable customers to configure products themselves via a self-service option. This type of configurator enables and prepares the customer to select an individual variant of a product or solution already during the research stage. This type of tool provides customers with a special product experience even before they have personally contacted the company or the sales department.<\/p>\n<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-5ae5565 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5ae5565\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-af2ef14\" data-id=\"af2ef14\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8124930 elementor-widget elementor-widget-image\" data-id=\"8124930\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"268\" height=\"300\" src=\"https:\/\/www.encoway.de\/wp-content\/uploads\/3d-visualisierung-gelb-schwarz-1.svg\" class=\"attachment-medium size-medium wp-image-54212\" alt=\"\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-790164d\" data-id=\"790164d\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6d76b31 elementor-widget elementor-widget-text-editor\" data-id=\"6d76b31\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3>3D configurator, visual configuration<\/h3>\n<p><a href=\"https:\/\/www.encoway.de\/en\/features\/3d-configurator\/\">3D configurators<\/a> enhance configuration with a visually interactive component. In this way, they make it easier for users to access and understand complex products and the spatial design of solutions. For example, users are able to place individual parts or components in a given space or casing using drag-and-drop. The generated product model can be interactively rotated, scaled and moved. Customised, tested products, systems or plants are thus created right before the customer&#8217;s eyes.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7f43ada elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7f43ada\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-3d58cf4\" data-id=\"3d58cf4\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-65bd81b elementor-widget elementor-widget-image\" data-id=\"65bd81b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"273\" height=\"300\" src=\"https:\/\/www.encoway.de\/wp-content\/uploads\/variantenkonfigurator-gelb-schwarz.svg\" class=\"attachment-medium size-medium wp-image-54221\" alt=\"\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-884ca01\" data-id=\"884ca01\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f8157a7 elementor-widget elementor-widget-text-editor\" data-id=\"f8157a7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3>Variant configurator, ERP configurator, parts list configurator<\/h3>\n<p>Other terms in the field of product configuration are variant configurator, ERP configurator and BOM configurator. These terms refer to in particular configurators that support the production processes and are used to generate bills of materials or routings. One example of this is the SAP LO-VC variant configurator.  <\/p>\n<p>In some cases, the variant configurator is also used to support CAD automation in design. CAD systems are controlled and the design process is supported automatically. <\/p>\n<p>There are cross-process solutions that use, for example, <a href=\"https:\/\/www.encoway.de\/en\/blog\/get-the-most-out-of-your-sap-lo-vc-models\/\" target=\"_blank\" rel=\"noopener\">SAP LO-VC data<\/a>, for example, and link it seamlessly with sales configurators to convert sales configurations into order data.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-8403234 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"8403234\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-dc808cb\" data-id=\"dc808cb\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-318c49c elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-arrows-position-inside elementor-pagination-position-outside elementor-widget elementor-widget-image-carousel\" data-id=\"318c49c\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;slides_to_show&quot;:&quot;1&quot;,&quot;navigation&quot;:&quot;both&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;pause_on_hover&quot;:&quot;yes&quot;,&quot;pause_on_interaction&quot;:&quot;yes&quot;,&quot;autoplay_speed&quot;:5000,&quot;infinite&quot;:&quot;yes&quot;,&quot;effect&quot;:&quot;slide&quot;,&quot;speed&quot;:500}\" data-widget_type=\"image-carousel.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-image-carousel-wrapper swiper\" role=\"region\" aria-roledescription=\"carousel\" aria-label=\"Image Carousel\" dir=\"ltr\">\n\t\t\t<div class=\"elementor-image-carousel swiper-wrapper\" aria-live=\"off\">\n\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"1 of 5\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/www.encoway.de\/wp-content\/uploads\/Arten-von-Produktkonfiguratoren-Blog-768x768.png\" alt=\"Arten von Produktkonfiguratoren-Blog\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"2 of 5\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/www.encoway.de\/wp-content\/uploads\/Arten-von-Produktkonfiguratoren-Blog2-768x768.png\" alt=\"Arten von Produktkonfiguratoren-Blog2\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"3 of 5\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/www.encoway.de\/wp-content\/uploads\/Arten-von-Produktkonfiguratoren-Blog3-768x768.png\" alt=\"Arten von Produktkonfiguratoren-Blog3\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"4 of 5\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/www.encoway.de\/wp-content\/uploads\/Arten-von-Produktkonfiguratoren-Blog4-768x768.png\" alt=\"Arten von Produktkonfiguratoren-Blog4\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"5 of 5\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/www.encoway.de\/wp-content\/uploads\/Arten-von-Produktkonfiguratoren-Blog5-768x768.png\" alt=\"Arten von Produktkonfiguratoren-Blog5\" \/><\/figure><\/div>\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-swiper-button elementor-swiper-button-prev\" role=\"button\" tabindex=\"0\">\n\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"eicon-chevron-left\"><\/i>\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"elementor-swiper-button elementor-swiper-button-next\" role=\"button\" tabindex=\"0\">\n\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"eicon-chevron-right\"><\/i>\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"swiper-pagination\"><\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7507555 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7507555\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-642edaa\" data-id=\"642edaa\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-187108d elementor-widget elementor-widget-text-editor\" data-id=\"187108d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2>What are the advantages of a product configurator?<\/h2>\n<p>Product configurators are used in particular for the marketing of individual, complex, multiple-variant products. They are more or less deeply integrated into the business processes of the companies and generate added value across the entire value chain. <\/p>\n<p>The benefits range from more efficient processes and cost advantages thanks to the reduction of manual activities and redundant data to strategic advantages whereby the introduction of a configurator paves the way to becoming a system provider.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-8c6a54f elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"8c6a54f\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-a28c089\" data-id=\"a28c089\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-a9a1d97 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"a9a1d97\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-5d523b0\" data-id=\"5d523b0\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-daac07a elementor-widget__width-initial elementor-widget-mobile__width-inherit elementor-widget elementor-widget-image\" data-id=\"daac07a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1\" height=\"1\" src=\"https:\/\/www.encoway.de\/wp-content\/uploads\/icon-zielscheibe-gelb-weiss.svg\" class=\"attachment-full size-full wp-image-38638\" alt=\"\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-080dcbf elementor-widget__width-initial elementor-widget-mobile__width-inherit elementor-widget elementor-widget-text-editor\" data-id=\"080dcbf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3>Some key benefits at a glance:<\/h3>\n<ul>\n<li>Error-free compilation of individual, complex products<\/li>\n<li>Reduction of time-consuming internal coordination<\/li>\n<li>Automation of the order system<\/li>\n<li>Reliable and margin-proof price calculation<\/li>\n<li>Acceleration of the quotation process<\/li>\n<li>Acceleration of production or delivery<\/li>\n<li>Simplified access to product knowledge<\/li>\n<li>Quick and easy fulfilment of individual customer requirements<\/li>\n<li>A modern self-service system for customers, dealers, and specialist partners<\/li>\n<li>Improvement of competitiveness<\/li>\n<\/ul>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-c1c970e elementor-widget elementor-widget-text-editor\" data-id=\"c1c970e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3><strong>Value creation and strategic relevance<\/strong><\/h3>\n<p>The more deeply a configuration solution is integrated into the company processes, the more it unfolds its benefits and potentials for the entire value chain. In addition to customers, sales, product management and marketing, engineering, order processing, research and development and service can also benefit from a product configurator. Their integration can significantly increase the overall benefit of a configurator.  <\/p>\n<h3><strong>Counteracting the shortage of skilled staff<\/strong><\/h3>\n<p>A currently very important advantage is that configurators safeguard valuable knowledge in the company and make it more easily accessible. In this way, the expertise does not just remain in the heads of individuals, who will leave the company at some point. Even less experienced and new employees are trained more quickly and are able to provide customers with professional support. In times of a shortage of skilled workers, this is an advantage that should not be underestimated!   <\/p>\n<h3><strong>Increasing turnover &#8211; securing margins &#8211; remaining competitive<\/strong><\/h3>\n<p>Up to now, there has been a lot of talk about leaner processes, cost savings, automation and customer centricity. At least as importantly, a configuration solution can lay the groundwork to further increase sales and safeguard and increase margins, for example because <\/p>\n<ul>\n<li>acquisitions and international locations can be connected more easily,<\/li>\n<li>special solutions and errors are avoided,<\/li>\n<li>target prices are more reliably met,<\/li>\n<li>price increases become easier to realise,<\/li>\n<li>selection and comparison of sustainable products is made possible<\/li>\n<\/ul>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7a8d637 elementor-widget elementor-widget-text-editor\" data-id=\"7a8d637\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Companies that are leaders and innovators with their configuration services benefit from a competitive edge.<\/p>\n<p>It is not uncommon for companies to notice the strategic relevance of a configuration software solution during its introduction. A product configurator can, for example, thus make the necessary upcoming transition from a product to a system supplier possible in the first place. <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-d848eb9 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"d848eb9\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-f96e989\" data-id=\"f96e989\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-76b8aac elementor-widget elementor-widget-text-editor\" data-id=\"76b8aac\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2><strong>Who benefits from a product configurator?<\/strong><\/h2>\n<p>The benefits for the individual departments and roles involved are as follows:<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-1c12395 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"1c12395\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-1beab11\" data-id=\"1beab11\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4db2c87 elementor-widget elementor-widget-image\" data-id=\"4db2c87\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"326\" height=\"312\" src=\"https:\/\/www.encoway.de\/wp-content\/uploads\/icon-krawatte-gelb-schwarz-1.svg\" class=\"attachment-full size-full wp-image-38268\" alt=\"\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-fca44bd\" data-id=\"fca44bd\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-71158d9 elementor-widget elementor-widget-text-editor\" data-id=\"71158d9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3>Sales<\/h3>\n<p>It is often difficult for the sales department to keep track of extensive product portfolios. With a <a href=\"\">product configurator<\/a>, they have the necessary product knowledge at hand and can quickly and easily offer the right product. This simplifies the training of new sales staff and safeguards the expertise in the company. In this way, a configurator counteracts the \u201cbus factor\u201d (knowledge only held by key individuals) and the shortage of skilled staff.   <\/p>\n<p>With a configurator that includes the Guided Selling functionality, the sales department can also put the customer&#8217;s needs at the centre of a sales talk and transform the customer&#8217;s requirements step by step into a technically sound solution.<\/p>\n<p>Using pricing and integrated discount functions in a CPQ solution, the sales department is able to calculate and discount prices (and margins) quickly and reliably. The configurator automatically combines the constantly updated information into a quotation, which can be enhanced with images, technical documents and much more. In this way, the sales staff provide the customer with a quick and error-free quote, clearly arranged and with the right layout.<br>  <\/p>\n<p>Lengthy internal coordination processes are thus largely eliminated, because, for example, the buildability of every solution is ensured thanks to stored rules and automated approval processes. Sales staff are able to act more independently, faster and more confidently \u2013 and concentrate even more on their core competence: customer care. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-d8caadf elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"d8caadf\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-d1b3dc6\" data-id=\"d1b3dc6\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-fdc94aa elementor-widget elementor-widget-image\" data-id=\"fdc94aa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"326\" height=\"312\" src=\"https:\/\/www.encoway.de\/wp-content\/uploads\/icon-krone-gelb-schwarz-1.svg\" class=\"attachment-full size-full wp-image-38276\" alt=\"\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-e5129f8\" data-id=\"e5129f8\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5b59169 elementor-widget elementor-widget-text-editor\" data-id=\"5b59169\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3>Customers<\/h3>\n<p>When used as a sales tool, the customer will benefit from fast, error-free quotations. Delivery times are shortened because a time-consuming coordination process is no longer necessary and orders can be created automatically. This also benefits the customer.  <\/p>\n<p>If the product configurator is provided on the website in the form of a customer self-service system, customers are able to immediately assemble their desired information and products quickly and independently. This is a state-of-the-art service, with more and more customers preferring to obtain information online themselves first and dispense with personal meetings with sales staff at this stage. Depending on the design of the configurator, a customer can put together their product or solution themselves, adapt it to their needs (<a href=\"\">Guided Selling<\/a>), visualise and compare products, select accessories and obtain additional information such as CAD data quickly and easily.  <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2175fba elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2175fba\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-efd57e3\" data-id=\"efd57e3\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-98dc9b3 elementor-widget elementor-widget-image\" data-id=\"98dc9b3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"326\" height=\"312\" src=\"https:\/\/www.encoway.de\/wp-content\/uploads\/icon-gruppen-wechsel-gelb-schwarz-1.svg\" class=\"attachment-full size-full wp-image-38244\" alt=\"\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-d712d5e\" data-id=\"d712d5e\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-dbff03a elementor-widget elementor-widget-text-editor\" data-id=\"dbff03a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3>Dealers and specialist partners<\/h3>\n<p>There are also advantages for dealers and partners, who are often more familiar with a manufacturer\u2019s products than the end customers, but are less experienced than the manufacturer\u2019s sales department. A product configurator makes it much easier for them to access the desired portfolio. It helps dealers and specialist partners to create their own quotations, if required in their own layout, and to provide professional advice for the end customers .  <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-f4f4fb6 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"f4f4fb6\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-edb723f\" data-id=\"edb723f\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-af934fe elementor-widget elementor-widget-image\" data-id=\"af934fe\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"379\" height=\"302\" src=\"https:\/\/www.encoway.de\/wp-content\/uploads\/icon-balkendiagramm-suche-gelb-schwarz.svg\" class=\"attachment-full size-full wp-image-38158\" alt=\"\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-c80f350\" data-id=\"c80f350\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-128f6e7 elementor-widget elementor-widget-text-editor\" data-id=\"128f6e7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3>Product management<\/h3>\n<p>With a CPQ system, product management saves valuable time because users obtain information without the need for time-consuming queries, and create quotations as quickly and without errors. When a product configurator is introduced, data is also cleaned up and consolidated. The resulting uniform database, and well-maintained product data, including rule knowledge and sales-relevant data create a solid basis for the expansion of future business.  <\/p>\n<p>As a result, a configurator also paves the way to new sales potential, for example through a faster product launch. This is achieved through the significantly leaner processes for new products and extensions to the portfolio. It also simplifies the expansion of additional sales channels in the area of eCommerce and the linking up of dealers and sales partners. Customers benefit immediately from new solutions and new value-creating services. This creates sustainable competitive advantages.    <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-f4e5173 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"f4e5173\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-cf7dd90\" data-id=\"cf7dd90\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7f13061 elementor-widget elementor-widget-image\" data-id=\"7f13061\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"269\" height=\"216\" src=\"https:\/\/www.encoway.de\/wp-content\/uploads\/icon-einkaufswagen-2-gelb-schwarz-1.svg\" class=\"attachment-full size-full wp-image-38218\" alt=\"Icon Einkaufwagen\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-298d703\" data-id=\"298d703\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3b59c69 elementor-widget elementor-widget-text-editor\" data-id=\"3b59c69\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3>Marketing<\/h3>\n<p>Configuration tools provide a solution that addresses changing customer expectations and are of benefit to marketing for lead generation. Prospective customers are able to \u201cexperience\u201d their products right at the beginning of the customer journey. They put together their desired solutions themselves. With visual support, the individual quotation is created before the customer\u2019s eyes. In order to save the configuration and receive further information such as prices, prospective customers enter their contact details: in this way, a product configurator becomes a lead generator.    <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-b2faddc elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"b2faddc\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-e27f140\" data-id=\"e27f140\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-965c639 elementor-widget elementor-widget-image\" data-id=\"965c639\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"326\" height=\"312\" src=\"https:\/\/www.encoway.de\/wp-content\/uploads\/icon-werkzeug-gelb-schwarz-1.svg\" class=\"attachment-full size-full wp-image-38386\" alt=\"Icon Parametrisierung\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-b0a7fc5\" data-id=\"b0a7fc5\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6b61266 elementor-widget elementor-widget-text-editor\" data-id=\"6b61266\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3>Construction and manufacturing<\/h3>\n<p>The optimisation and automation of product assembly can significantly reduce the effort required for downstream processes in manufacturing and design. For example, through consistent automated order creation and parts list generation in the ERP. In the same way, a product configurator can facilitate design work by allowing prepared models to be adapted more quickly in CAD systems (CAD automation) or by exporting 3D data.  <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-580a5d3 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"580a5d3\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-eef9c72\" data-id=\"eef9c72\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-00f12e6 elementor-widget elementor-widget-text-editor\" data-id=\"00f12e6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2>How does a configurator work?<\/h2>\n<p>As described above, a configurator is a software solution that is deeply integrated into the company processes. A configurator can be divided into various functional units: <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-b15f274 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"b15f274\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-f30b018\" data-id=\"f30b018\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a0a96cb elementor-widget elementor-widget-image\" data-id=\"a0a96cb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"262\" height=\"254\" src=\"https:\/\/www.encoway.de\/wp-content\/uploads\/icon-daten-gelb-schwarz-1.svg\" class=\"attachment-full size-full wp-image-38206\" alt=\"\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-76f577b\" data-id=\"76f577b\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-739a0a2 elementor-widget elementor-widget-text-editor\" data-id=\"739a0a2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3>Data maintenance<\/h3>\n<p>For the management of product data, texts, images and graphics, price lists and configuration models, the software requires data maintenance. Ideally, this is a user-friendly tool in which all this information can be imported, entered and maintained. In <a href=\"\" target=\"\" rel=\"\">data maintenance<\/a>, catalogue structures and defined product modules are created or adopted and expanded with rules and models.  <\/p>\n<p>Data maintenance is also often linked to other systems such as ERP (Enterprise Resource Planning, for example SAP ERP), PIM (Product Information Management) and PDM (Product Data Management) via interfaces in order to exchange shared data.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-c9ebfa7 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"c9ebfa7\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-5a168ee\" data-id=\"5a168ee\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5c6d5fa elementor-widget elementor-widget-image\" data-id=\"5c6d5fa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"326\" height=\"312\" src=\"https:\/\/www.encoway.de\/wp-content\/uploads\/icon-einstellungen-gelb-schwarz-1.svg\" class=\"attachment-full size-full wp-image-38224\" alt=\"\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-91dd56c\" data-id=\"91dd56c\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-574943b elementor-widget elementor-widget-text-editor\" data-id=\"574943b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3>Rules, logic and modelling<\/h3>\n<p>To ensure a correct assembly, a configurator requires the relevant knowledge and logic, consisting of product data as well as rules and models. The product models describe the functions, features and characteristics of products as well as the object dependencies between them. In other words, the rules and definitions according to which the products can be assembled.  <\/p>\n<p>There are various configuration approaches for the technical processing of this information. Whether a relatively simple or a sophisticated approach is suitable for modelling depends primarly on the degree of complexity of the task. Among other things, manufacturing principles are often used for classification. The complexity increases from PTO to ETO, while the degree of standardisation decreases:   <\/p>\n<ul>\n<li>PTO (Pick To Order)<\/li>\n<li>CTO (Configure To Order)<\/li>\n<li>ATO (Assemble To Order)<\/li>\n<li>MTO (Make To Order)<\/li>\n<li>ETO (Engineer To Order)<\/li>\n<\/ul>\n<h4>Configuration approaches<\/h4>\n<p>The most common configuration approaches used in software solutions are decision or variant tables, constraints and scripting languages.<\/p>\n<p>In a <strong>variant table<\/strong>, all permitted combinations of objects and characteristic values are presented in tabular form. The appropriate variant is then selected in the product configurator based on the customer\u2019s requirements. A closed modular system is used here, which, however, will reach its limits with more complex product structures.  <\/p>\n<p><strong>Constraints <\/strong>define restrictions and relationships between configuration objects or between properties. With a constraint-based configuration approach, the consistency of the configuration can be monitored at any time, in any step. They are particularly suitable for more complex use cases.  <\/p>\n<p><strong>Script languages<\/strong> are used to describe procedural dependencies. These are often calculations or search procedures on database tables <\/p>\n<p>In practice, the different methods and approaches are often combined. When choosing the appropriate approach and thus also the configuration service provider, the requirements should first be considered so that the chosen approach ultimately meets the prerequisites and objectives. <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-a7ab6ea elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"a7ab6ea\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-63be5df\" data-id=\"63be5df\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6f489c6 elementor-widget elementor-widget-image\" data-id=\"6f489c6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"337\" height=\"260\" src=\"https:\/\/www.encoway.de\/wp-content\/uploads\/icon-computer-pfeil-gelb-schwarz-1.svg\" class=\"attachment-full size-full wp-image-38190\" alt=\"\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-0a00d42\" data-id=\"0a00d42\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-772a2d8 elementor-widget elementor-widget-text-editor\" data-id=\"772a2d8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3>User interfaces and output of results<\/h3>\n<p>The interface design and user guidance of the application is another important aspect of a product configurator. As we have seen, a configurator covers different areas of application and user groups. Depending on the use case for which a configuration solution is created, different needs and framework conditions must be taken into account.<br \/>During software development, a good UX design should ensure that the application supports the user\u2019s workflows and adapts to their actual requirements.<br \/>Typical user interface functions, using the example of a sales configurator:  <\/p>\n<ul>\n<li>Product catalogue<\/li>\n<li>Product configuration \/ 3D configuration, if necessary with Guided Selling approach<\/li>\n<li>Price calculation<\/li>\n<li>Quote generation<\/li>\n<li>Shopping basket and order functions<\/li>\n<\/ul>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1c1a8d1 elementor-widget elementor-widget-text-editor\" data-id=\"1c1a8d1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>There are also functions such as product finder, favourites, AR visualisation (augmented reality), selection of accessories and services and much more \u2013 depending on the configurator type, user and area of application. Individual functions are adapted or added depending on the objectives and requirements. <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-adb4b43 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"adb4b43\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-c3e727f\" data-id=\"c3e727f\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-027410e elementor-widget elementor-widget-image\" data-id=\"027410e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"326\" height=\"312\" src=\"https:\/\/www.encoway.de\/wp-content\/uploads\/icon-netzwerk-gelb-schwarz-1.svg\" class=\"attachment-full size-full wp-image-38294\" alt=\"\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-3d564c9\" data-id=\"3d564c9\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c3bc8a7 elementor-widget elementor-widget-text-editor\" data-id=\"c3bc8a7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3>Integration and interfaces<\/h3>\n<p>Because a product configurator in B2B is usually deeply integrated into the company processes, it is connected via interfaces to other software systems such as ERP PIM and PDM, via which data and results are exchanged.<\/p>\n<p>Some providers have already integrated quotation configurators or CPQ solutions into CRM systems such as <a href=\"https:\/\/www.encoway.de\/en\/features\/configure-in-crm\/\" target=\"_blank\" rel=\"noopener\">Microsoft CRM or Salesforce.<\/a> In this way, the sales staff are able to work in one application without realising that they are actually using two systems. The individual process steps are carefully coordinated with each other.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-b8d89ac elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"b8d89ac\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-9c1ea9e\" data-id=\"9c1ea9e\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3347ce3 elementor-widget elementor-widget-text-editor\" data-id=\"3347ce3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2>How much does a product configurator cost?<\/h2>\n<p>Software for product configurators is available ranging from standard to customised solutions. Due to the individual requirements in B2B, standard software is often more or less customised to meet the customer\u2019s specific needs. Basically, the costs for a configuration solution are made up of the following components: the software product, implementation, operation, maintenance, and support. The software product itself can often be purchased or rented, for example as a SaaS solution.<br \/>The prices for software implementation and operation in industrial companies vary depending on the range of services, the individual customisation and the licence model. It is not possible to make a generally valid statement in this regard.   <\/p>\n<p>The prices for software implementation and operation in industrial companies vary depending on the range of services, the individual customisation and the licence model. It is not possible to make a generally valid statement in this regard. <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-23204a3 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"23204a3\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-84d00ee\" data-id=\"84d00ee\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-fb55a43 elementor-widget elementor-widget-text-editor\" data-id=\"fb55a43\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2>Configuring complex things with ease<\/h2>\n<p>The choice of software or provider should only be made after careful preparation within the company. This includes, among other things, clearly defining the objectives and putting existing data and processes to the test. <\/p>\n<p>The <strong><a href=\"https:\/\/www.encoway.de\/en\/downloads\/whitepaper-how-to-find-your-ideal-cpq-provider\/\" target=\"_blank\" rel=\"noopener\">white paper &#8220;Selection made simple &#8211; how to find your ideal CPQ provider<\/a><\/strong>&#8221; compiles the most important steps for selecting the right partner.<\/p>\n<p>It is also helpful to check the <strong><a href=\"https:\/\/www.encoway.de\/en\/references\/\" target=\"_blank\" rel=\"noopener\">references<\/a><\/strong> of providers and to benefit from the experience of others.<\/p>\n<p>We are software providers with over 20 years of expertise and consider product configurators to be one of the most useful software solutions for companies with complex, multiple-variant products. They are part of the upcoming digital transformation and make companies more resilient, competitive and future-proof. <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-dfd4f2a elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"dfd4f2a\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-c2327d5\" data-id=\"c2327d5\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-84946c9 elementor-widget__width-initial e-transform e-transform elementor-widget-mobile__width-inherit elementor-widget elementor-widget-image\" data-id=\"84946c9\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_transform_flipX_effect&quot;:&quot;transform&quot;,&quot;_animation&quot;:&quot;none&quot;,&quot;_transform_scaleX_effect_hover&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_scaleX_effect_hover_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_scaleX_effect_hover_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_scaleY_effect_hover&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_scaleY_effect_hover_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_scaleY_effect_hover_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1\" height=\"1\" src=\"https:\/\/www.encoway.de\/wp-content\/uploads\/icon-personwechsel-gelb-weiss.svg\" class=\"attachment-full size-full wp-image-38536\" alt=\"\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-66 elementor-top-column elementor-element elementor-element-135abd3\" data-id=\"135abd3\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c661b72 elementor-widget elementor-widget-text-editor\" data-id=\"c661b72\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Do you have any questions on this topic? Please do not hesitate to contact us: <\/strong><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-4b22d4e elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"4b22d4e\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-be3baae\" data-id=\"be3baae\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f5ed2be elementor-align-center elementor-widget elementor-widget-button\" data-id=\"f5ed2be\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.encoway.de\/en\/contactpage-contact\/\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Contact us<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-93ec747\" data-id=\"93ec747\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-a92aadc elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"a92aadc\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-2b28674\" data-id=\"2b28674\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3709c32 elementor-widget elementor-widget-spacer\" data-id=\"3709c32\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-085c5fb elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"085c5fb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-65c414f elementor-widget elementor-widget-text-editor\" data-id=\"65c414f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3>Footnotes<\/h3>\n<p><sup>1<\/sup> <a href=\"https:\/\/www.duden.de\/rechtschreibung\/konfigurieren\" target=\"_blank\" rel=\"noopener\">Duden dictionary<\/a><\/p>\n<p><sup>2<\/sup> Based on: Christian Scheer (2006): &#8220;Kundenorientierter Produktkonfigurator: Erweiterung des Produktkonfiguratorkonzeptes zur Vermeidung kundeninitiierter Prozessabbr\u00fcche bei Pr\u00e4ferenzlosigkeit und Sonderw\u00fcnschen in der Produktspezifikation&#8221;; Logos Verlag Berlin<\/p>\n<p><sup>3<\/sup> <a href=\"https:\/\/brinkop-consulting.com\/de\/marktfuehrer\" target=\"_blank\" rel=\"noopener\">Axel Brinkop Marktf\u00fchrer<\/a><\/p>\n<p><sup>4<\/sup> Adapted on the basis of: <a href=\"https:\/\/de.wikipedia.org\/wiki\/Produktkonfigurator#Definition\" target=\"_blank\" rel=\"noopener\">Wikipedia Definition Produktkonfigurator<\/a><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-e97f29a elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"e97f29a\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-aae11b4\" data-id=\"aae11b4\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2858a8d elementor-widget elementor-widget-text-editor\" data-id=\"2858a8d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>This could be of interest to you:<\/strong><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-bcda5ae elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"bcda5ae\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-45dea93\" data-id=\"45dea93\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2786887 elementor-widget elementor-widget-text-editor\" data-id=\"2786887\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>More exciting topics:<\/strong><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ff9b853 elementor-grid-2 boxen elementor-grid-tablet-2 elementor-grid-mobile-1 elementor-posts--thumbnail-top elementor-posts--show-avatar elementor-card-shadow-yes elementor-posts__hover-gradient elementor-widget elementor-widget-posts\" data-id=\"ff9b853\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;cards_columns&quot;:&quot;2&quot;,&quot;cards_columns_tablet&quot;:&quot;2&quot;,&quot;cards_columns_mobile&quot;:&quot;1&quot;,&quot;cards_row_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:35,&quot;sizes&quot;:[]},&quot;cards_row_gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;cards_row_gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"posts.cards\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-posts-container elementor-posts elementor-posts--skin-cards elementor-grid\" role=\"list\">\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-30523 post type-post status-publish format-standard has-post-thumbnail hentry category-blog category-homepage\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/www.encoway.de\/en\/blog\/what-is-guided-selling\/\" tabindex=\"-1\" ><div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" width=\"768\" height=\"399\" src=\"https:\/\/www.encoway.de\/wp-content\/uploads\/Guided-Selling-768x399.jpg\" class=\"attachment-medium_large size-medium_large wp-image-62629\" alt=\"Mit Guided Selling schneller zum passenden Produkt\" srcset=\"https:\/\/www.encoway.de\/wp-content\/uploads\/Guided-Selling-768x399.jpg 768w, https:\/\/www.encoway.de\/wp-content\/uploads\/Guided-Selling-300x156.jpg 300w, https:\/\/www.encoway.de\/wp-content\/uploads\/Guided-Selling.jpg 770w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" loading=\"lazy\" decoding=\"async\" \/><\/div><\/a>\n\t\t\t\t<div class=\"elementor-post__avatar\">\n\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h2 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.encoway.de\/en\/blog\/what-is-guided-selling\/\" >\n\t\t\t\tGuided Selling helps you find the right product faster\t\t\t<\/a>\n\t\t<\/h2>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-34653 post type-post status-publish format-standard has-post-thumbnail hentry category-blog category-homepage\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/www.encoway.de\/en\/blog\/skilled-worker-shortage-in-machine-building\/\" tabindex=\"-1\" ><div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" width=\"768\" height=\"399\" src=\"https:\/\/www.encoway.de\/wp-content\/uploads\/Fachkraeftemangel-768x399.jpg\" class=\"attachment-medium_large size-medium_large wp-image-62625\" alt=\"Fachkr\u00e4ftemangel im Maschinenbau: So meistern Sie mit einer CPQ-L\u00f6sung den Engpass\" srcset=\"https:\/\/www.encoway.de\/wp-content\/uploads\/Fachkraeftemangel-768x399.jpg 768w, https:\/\/www.encoway.de\/wp-content\/uploads\/Fachkraeftemangel-300x156.jpg 300w, https:\/\/www.encoway.de\/wp-content\/uploads\/Fachkraeftemangel.jpg 770w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" loading=\"lazy\" decoding=\"async\" \/><\/div><\/a>\n\t\t\t\t<div class=\"elementor-post__avatar\">\n\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h2 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.encoway.de\/en\/blog\/skilled-worker-shortage-in-machine-building\/\" >\n\t\t\t\tShortage of skilled workers in mechanical engineering: How to master the bottleneck with a CPQ solution\t\t\t<\/a>\n\t\t<\/h2>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-37146 post type-post status-publish format-standard has-post-thumbnail hentry category-blog category-homepage\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/www.encoway.de\/en\/blog\/cpq-what-is-this\/\" tabindex=\"-1\" ><div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" width=\"768\" height=\"399\" src=\"https:\/\/www.encoway.de\/wp-content\/uploads\/CPQ-Was-ist-das-768x399.jpg\" class=\"attachment-medium_large size-medium_large wp-image-61883\" alt=\"Was ist CPQ?\" srcset=\"https:\/\/www.encoway.de\/wp-content\/uploads\/CPQ-Was-ist-das-768x399.jpg 768w, https:\/\/www.encoway.de\/wp-content\/uploads\/CPQ-Was-ist-das-300x156.jpg 300w, https:\/\/www.encoway.de\/wp-content\/uploads\/CPQ-Was-ist-das.jpg 770w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" loading=\"lazy\" decoding=\"async\" \/><\/div><\/a>\n\t\t\t\t<div class=\"elementor-post__avatar\">\n\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h2 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.encoway.de\/en\/blog\/cpq-what-is-this\/\" >\n\t\t\t\tCPQ &#8211; What is it?\t\t\t<\/a>\n\t\t<\/h2>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-38656 post type-post status-publish format-standard has-post-thumbnail hentry category-blog category-homepage\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/www.encoway.de\/en\/blog\/variant-management\/\" tabindex=\"-1\" ><div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" width=\"768\" height=\"399\" src=\"https:\/\/www.encoway.de\/wp-content\/uploads\/Variantenmanagement-768x399.jpg\" class=\"attachment-medium_large size-medium_large wp-image-61820\" alt=\"Ein effektives Variantenmanagement ist wichtig f\u00fcr Ihren Erfolg\" srcset=\"https:\/\/www.encoway.de\/wp-content\/uploads\/Variantenmanagement-768x399.jpg 768w, https:\/\/www.encoway.de\/wp-content\/uploads\/Variantenmanagement-300x156.jpg 300w, https:\/\/www.encoway.de\/wp-content\/uploads\/Variantenmanagement.jpg 770w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" loading=\"lazy\" decoding=\"async\" \/><\/div><\/a>\n\t\t\t\t<div class=\"elementor-post__avatar\">\n\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h2 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.encoway.de\/en\/blog\/variant-management\/\" >\n\t\t\t\tEffective variant management for successful products\t\t\t<\/a>\n\t\t<\/h2>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Find out what exactly a product configurator is, what types and areas of application there are, what advantages configurators have and how they are structured. <\/p>\n","protected":false},"author":3,"featured_media":61801,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[56,65],"tags":[],"download-filter":[],"news-filter":[],"class_list":["post-40214","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","category-homepage"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.2 (Yoast SEO v27.9) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>What is a product configurator?<\/title>\n<meta name=\"description\" content=\"Advantages of product configurators \u2705 What is a product configurator? Types, benefits, areas of application \u25ba Download 10 tips for configuration projects now\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.encoway.de\/en\/blog\/what-is-a-product-configurator\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Product configurators in the B2B sector: What you should know\" \/>\n<meta property=\"og:description\" content=\"Advantages of product configurators \u2705 What is a product configurator? 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