encoway – data protection

The entity responsible for data processing in connection with our website is:

encoway GmbH
Konrad-Zuse-Str. 6
D-28359 Bremen

The data protection officer can be reached by email at and by post at Lenze SE, Hans-Lenze-Straße 1, D-31855 Aerzen.

For encoway, it is especially important to ensure the maximum possible protection for your personal data. Our web activities in all the countries where we maintain websites are therefore in accordance with the respective laws on data protection and data security.

Below, we will explain what information we collect and what we do with it.

Personal data

We do not collect any personal data via our websites without your consent. You alone decide whether or not you want us to disclose this data, for example as part of a registration, a download or similar. Your personal data will be used, for example, to respond to your inquiry, process your order or provide you with access to specific information or offers. In order to maintain customer relations it may also be useful for us to store and process your personal data.

We will of course respect your wishes if you do not want to provide us with your personal data to support our customer relationship, in particular for direct marketing or market research. We will not sell your personal data.

When you enter data in forms, you do so voluntarily. The consent to the collection, storage and processing of your data can be revoked. The revocation does not affect the lawfulness of the data processing up to the time of the revocation.

Data protection for free offers on our website

Some of our free offers (e.g. document downloads) require special maintenance and support efforts on our part. We therefore make their use subject to your consent to the use of your registration data in return for our efforts. These are personal master data and contact data. We use the data to contact you by email, to potentially generate new business in return for the free use of our downloads and registrations for webinars and the like. In doing so, we rely on the legal basis of Art. 6 para. 1 a) DSGVO. We store the data until you withdraw your consent to be contacted. Your personal data will not be transferred to third parties.

Use of HubSpot

We use HubSpotfor our online marketing activities. This is an integrated software solution that covers various aspects of our online marketing.

These include:

  • Email marketing (newsletters and automated mailings, for example for providing downloads)
  • Social media publishing & reporting
  • Reporting (e.g. traffic sources, accesses etc.)
  • Contact management (e.g. user segmentation & CRM)
  • Landing pages and contact forms

Our sign-up service allows visitors to our website to learn more about our company, download content, and provide their contact information and other demographic information.

We use your personal data collected in the context of online marketing, in particular the areas of interest indicated, in order to provide you with personalised product and service offers. By providing us with your name, you enable us to address you personally and simplify the management of your data. Your address data, in particular your postcode, enables us to provide you with regionally tailored offers.

Furthermore, we constantly strive to improve our offering. This also includes the evaluation of the newsletters we send, for example whether the communicated email address is actually accessible, which newsletters are opened, which links are clicked within the newsletter, and whether a response ((automatic) reply, error message, etc.) has been generated.

This information and the contents of our website are stored on servers of our software partner HubSpot. They can be used by us to get in contact with visitors to our website and to determine which services of our company are of interest to them.

All the information we collect is subject to this data protection statement. We use all the information collected exclusively to optimise our marketing.

HubSpot is a software company from the USA with a branch office in Berlin.


Unter den Linden 26
10117 Berlin

Telephone: +49 30 56796549

More information about HubSpot’s Privacy Policy.

More information from HubSpot regarding the EU Privacy.

You can find more information about the cookies used by HubSpot here& here.

You can revoke your consent (use of your email address, use of your personal data) at any time. The revocation does not affect the lawfulness of the data processing up to the time of the revocation. Please use the unsubscribe page. You will also find instructions on how to unsubscribe in the footer of every newsletter.

The data processing will be carried out in accordance with Art. 6 (1) lit. a) GDPR.

Use of SalesViewer® technology:

This website uses SalesViewer® technology from SalesViewer® GmbH on the basis of the website operator’s legitimate interests (Section 6 paragraph 1 lit.f GDPR) in order to collect and save data on marketing, market research and optimisation purposes.

In order to do this, a javascript based code, which serves to capture company-related data and according website usage. The data captured using this technology are encrypted in a non-retrievable one-way function (so-called hashing). The data is immediately pseudonymised and is not used to identify website visitors personally.

The data stored by Salesviewer will be deleted as soon as they are no longer required for their intended purpose and there are no legal obligations to retain them.

The data recording and storage can be repealed at any time with immediate effect for the future, by clicking on https://www.salesviewer.com/opt-out in order to prevent SalesViewer® from recording your data. In this case, an opt-out cookie for this website is saved on your device. If you delete the cookies in the browser, you will need to click on this link again.

Use of cookies

We use cookies to improve our online offerings. Cookies are small text files that are stored on the user’s computer and are read out when you revisit our website. Cookies allow us, for example, to tailor a website to your interests or store your data so you do not have to enter it every time you visit the website.

You can, however, also view our website without cookies. Most browsers accept cookies automatically. If you do not want us to recognise your computer, please configure your internet browser to delete cookies from your computer hard drive, to block all cookies, or to warn you before a cookie is stored.

Social media plug-ins

Twitter plug-in

This website uses plug-ins from the social network Twitter, which is operated by TwitterInc., 795 Folsom Street, Suite 600, San Francisco, CA 94107, USA.

When you visit pages of our website with these plug-ins, you will be connected to the Twitter servers and the plug-in will be sent directly to your browser and embedded into the website. The Twitter server will thus receive the information that you have accessed the corresponding page. If you are currently logged in as a member of Twitter, Twitter will assign this information to your personal user account. If you use the plug-in features (for example clicking the “Tweet” button, or submitting a comment) this information will also be assigned to your Twitter account. This can only be prevented by logging out of Twitter before using the plug-in.

You can find further information on the collection and use of data by Twitter and about your rights and options to protect your personal information in the Twitter Privacy Policy: https://twitter.com/privacy.

To prevent Twitter from collecting data, you can log out of Twitter prior to visiting our pages or activate the “Do not Track” function in your browser, or switch off the use of Java scripts, or block scripts from being run by the twitter.com domain.

Facebook plug-in

This website uses social plug-ins from the social network Facebook. The operator is Meta Platforms Ltd, Grand Canal Harbor Dublin 2, Ireland (hereinafter “Facebook”). The Facebook button on our website can be recognised by the white “f” on a blue tile or the “thumbs up” sign.

When you click on this button, data is transmitted to the corresponding social network. This includes the date and time of the visit to the website, the internet address or URL at which the visitor is located, as well as technical data on the IP address, the browser used and the operating system used by the visitor, plus the user identification number if the visitor to Facebook is logged in. In this case, Facebook can assign the visit to your Facebook account.

By clicking on this button, you consent to the transmission of this data to the corresponding social network. For information on the data collection and usage, please refer to the Facebook data usage guidelines: https://www.facebook.com/about/privacy.

Xing plug-in

This website uses plug-ins from the social network “Xing”, which is operated by XING AG, Gänsemarkt 43, 20354 Hamburg. When you visit pages of our website that contain these plug-ins, your browser creates a direct link to the Xing servers. The content of the plugin is transmitted by Xing directly to your browser and embedded into the website.

By embedding the plug-ins, Xing receives the information that you have accessed the corresponding page. If you are currently logged in to Xing, Xing can assign the visit to your Xing account. The purpose and scope of the data collection and the further processing and use of the data by Xing as well as your rights and settings options for the protection of your privacy, please refer to the Xing privacy policy: http://www.xing.com/privacy.

LinkedIn plug-in

This site uses features of the network LinkedIn. The provider is LinkedIn Corporation, 2029 Stierlin Court, Mountain View, CA 94043, USA. Whenever one of our pages containing LinkedIn features is accessed, a link is created to the LinkedIn servers. LinkedIn is notified that you have visited our website with your IP address. If you click on the LinkedIn “Recommend button” and are logged into your LinkedIn account, it is possible for LinkedIn to associate your visit to our website with you and your user account. We would like to point out that, as the provider of the site, we are not informed about the content of the data transmitted or its use by LinkedIn.

For further information on this please see LinkedIn’s privacy policy at https://www.linkedin.com/legal/privacy-policy.

LinkedIn Conversion Tracking

We use analysis and conversion tracking technologies from LinkedIn Ireland Unlimited Company, Wilton Place, Dublin 2, Ireland (“LinkedIn”). LinkedIn uses cookies and pixels to identify you, the LinkedIn Insight tag collects information about your use of our website (URL, referrer URL, IP address, device and browser characteristics). LinkedIn’s technologies allow us to display relevant advertising based on your interests. LinkedIn provides us with aggregated and anonymous reports about ad activity and how you interact with our site.

You may opt-out of LinkedIn’s analysis of your user behavior at https://www.linkedin.com/psettings/guest-controls/retargeting-opt-out or by using appropriate browser settings to prevent “Do Not Track”.

For more information about LinkedIn’s privacy policy, please visit:



The legal basis of data processing is Art. 6 para. lit. (f) of the GDPR. There are prevailing economic interests of encoway in the needs-based design of advertising measures with the inclusion of social media.

The information collected as part of LinkedIn Conversion Tracking is also processed on systems of LinkedIn Inc. in the USA. LinkedIn undertakes to comply with the European data protection regulations on a contractual basis.

Processing of personal data in the application process

Your data will be collected and processed solely for the purpose of filling vacancies. If you make an open application, your data will automatically be forwarded to the relevant personnel staff according to your abilities. encoway GmbH is part of the Lenze Group, and the personnel staff in question may also be from other companies in the Lenze Group based in Bremen. encoway GmbH does not maintain a general pool of applicants in order to store interesting profiles over an extended period of time.

You consent to the processing and transmission of your data solely for the application process. You confirm that the information provided by you is true and accurate. You are also aware that false information can lead to the termination of any employment relationship.

Deletion of data

In the context of your application, it is ensured that when the purpose for which we have received your data ceases to apply, the data will automatically be deleted from our systems. Routines have been created that always ensure data deletion when the purpose of the survey ceases to apply or after the expiration of the underlying retention period.
Your application data will always be deleted in the case of a negative decision after 6 months.

Data security

Your data will be hosted by a provider by way of commissioned data processing in accordance with Article 28 of the GDPR. Both encoway and the processor Recruitee B.V., Keizersgracht 313, 1016 EE Amsterdam (Netherlands) will use technical and organisational security measures to protect your data from accidental or intentional manipulation, loss, destruction and unauthorised access. Our security measures are constantly being improved in line with technological developments.

This data processing will carried out on the basis of Article 6 lit. (a) and (b) of the GDPR.

Active Sourcing

We use public professional contact networks to identify and contact potential candidates for our company. Research for our own job vacancies is based on publicly available information within the contact network.
This data processing will carried out on the basis of Article 6 lit. (f) of the GDPR.


encoway takes precautions to protect your personal data against loss, destruction, falsification, manipulation, unauthorised access and unauthorised disclosure.

Protection of children and minors

Persons under the age of 18 should not divulge any personal data to us without the consent of a parent or guardian. We do not request any personal data from children or young persons. We do not knowingly collect any such data or pass it on to third parties.

Questions, information and comments on data protection

In the course of the further development of the internet, we will also continually update the information we provide regarding data protection. We will announce any changes in good time on this website. You should therefore visit this site regularly to keep up-to-date on our latest data protection information.

If you have any questions regarding the processing of your personal data or if you have any ideas, suggestions or comments relating to data protection, please contact the data protection officer at encoway GmbH in Germany:

Lenze SE
Data Protection Officer
Postbox 10 13 52, D-31763 Hameln
Hans-Lenze-Straße 1, D-31855 Aerzen

Telephone: +49 5154 82-0
Fax: +49 5154 82-2800

You may request information at any time as to whether we have stored personal data about you and what data is involved.

If your personal data is processed, you are affected within the meaning of the GDPR and you have the following rights vis-à-vis the person responsible:

  • Right to information: You may ask the person responsible for confirmation of whether personal data concerning you is processed by us, for what purpose and for what duration, what categories of data are involved and to which recipients or categories of recipients this data is disclosed.
  • Right to rectification, completion and restriction: You may request the rectification or completion of any inaccurate or incomplete data concerning you. You are also entitled to restrict processing, especially in the case of statutory retention requirements.
  • Right to erasure: You may request the erasure of data concerning you, especially when you have withdrawn your consent.
  • Right to data portability: You have the right to request the provision of your personal data in a machine-readable format.
  • Right to object, right of revocation and right to complain:You may fundamentally object to the processing of your personal data and revoke your consent. You have the right to complain to a supervisory authority.