Strong in CPQ - Ready for tomorrow
This CPQ Summit will be remembered for a long time, as it was organized as part of our 25th anniversary and was embedded in a week full of anniversary events.
The get-together the evening before in Bremen’s Weser Stadium was attended by high-profile anniversary guests and led to many interesting encounters. Dr. Marc Wucherer, CEO Lenze SE, enriched the entertaining evening with a short, informative keynote speech.
For the industry of tomorrow
The summit began on Thursday with an opening speech by Christoph Ranze, CEO of encoway. In his presentation, he covered everything from the challenges facing the industry and the beginnings of encoway to the latest developments and highlighted the new product-to-market offering. Special emphasis was placed on the topic of open innovation and the associated DOCK ONE projects.
Mastering complexity – winning the competition
Jan Eilers, Principal at Horváth & Partner GmbH, gave an informative, in-depth insight into the current state of complexity management in his keynote speech.
He shed light on why companies need to actively manage complexity today and which levers are particularly effective in doing so. He gave an overview of how systematic configuration management creates freedom, reduces unnecessary diversity and at the same time enables individualization – for more impact with less effort.
“This is where experts and customers who use CPQ meet and take the topic to the next level”
In-depth insights into customer solutions
Martin Machnik, Product Manager Software, reported for KAMPMANN on “Calculate Price Quote – quotation generation without system breaks”. One of the results of the CPQ solution is that manual intervention and system breaks can be 100% avoided!
For Cordes & Graefe, Dr. Frank Dylla, Team Leader Competence Center Lead Configuration Services, emphasized that “CPQ represents a paradigm shift in the wholesale of building services” .
Frank Dylla provided insights into the transition from personal advice to digital solutions in the wholesale of building technology. He emphasized that this change is crucial in order to meet the requirements of Cordes & Graefe’s customers.
Michael Brundirs, Sales Manager at Hedelius Maschinenfabrik, reported on “Creating connections – in the area of conflict between unity, diversity and customer requirements”.
One of the advantages of the CPQ solution from the customer’s point of view is that customers are provided with all relevant information in a clear and compact view just a few minutes after the sales call.
Open innovation, new features and added value with partners
In several parallel sessions, encoway employees and our partners CONTACT Software and Cideon provided insights into products, features and open innovation projects. Topics included:
Product-to-market: With nudges to economic configuration
Open Innovation Show
How can generative AI in the form of large language models help to create guided selling solutions from product information and marketing material?
How visualization creates added value in configuration – supplemented by an exciting look into the crystal ball of visual innovations
encoway and CONTACT Software: Intelligent processes – PLM variant management and CPQ quotation configuration rethought
Engineering automation in the context of CPQ and ERP – make it easy!
Lively exchange and cheeky conversation
Simon Schröder, Head of Sales and Marketing at encoway, moderated the summit in an informative and humorous manner. Oliver Tissot’s witty, cabaret-style summaries of the presentations were a particular source of laughter. He livened up the day in an intelligent and witty way with his program.
We would like to thank all guests and contributors for this successful summit and look forward to the next one!