Data is the gold of the 21st century – this insight is by no means new. However, as of today, only a few companies utilise the potential that can be unlocked through the analysis and use of their own data.

For consumer goods, online product configurators have long been the standard when it comes to selling customised products. For sophisticated B2B solutions, however, people often still search for these intelligent helpers in vain.

Artificial intelligence: hardly any other term has sparked such heated debates in the last few years. Here, promises and warnings, and hopes and fears go hand in hand.

For manufacturers of multiple-variant products in particular, manual activities in the provision of individual variants are driving costs upwards. This can, however, be remedied by consistent information logistics with lean processes.

encoway und Odego schaffen die Grundlagen für durchgängiges Variantenmanagement – für digital durchgängige Prozesse von Anfang an – von der Produktidee bis zum Vertriebskonfigurator.

How to counter the shortage of IT specialists and shift your data maintenance to the specialist department.